Our Blog

As we pass the midpoint of 2025, the game development landscape is shifting rapidly, driven by new tools, engine updates, and creative technologies that are pushing the boundaries of what’s possible. For studios and developers, staying updated on these innovations isn’t just about keeping pace—it’s about maintaining a competitive edge. At GS Studio, we closely monitor emerging trends to help our partners stay ahead. Here’s our recap of the most important innovations and technical evolutions shaping the first half of 2025.

What does it take to build an inclusive, values-driven community in one of gaming’s most misunderstood genres? We sat down with Romero Games’ Communication Manager and Community Developer: Maezza Romero - FPS fan, veteran community manager, and champion of empathy-first design - to talk about Discord drama, social strategy, cultural representation, and how to earn trust in a space where toxicity is often assumed. From gender sensitivity to generational shifts, this interview offers a full-spectrum view of what real community work looks like in today’s game industry.

Easter Runner is a custom mobile game we created for a major national supermarket chain. Designed to bring joy to families during the Easter season, this vibrant app features a bunny collecting eggs in a colorful runner-style environment. The project increased in-store visits, rewarded loyal customers, and proved how gamification can elevate seasonal marketing campaigns.

As the gaming industry continues to grow, with massive AAA titles, expansive virtual worlds, and always-online ecosystems, so does its environmental impact. From high-energy server demands to the carbon footprint of global launches, game development is not immune to the broader conversation around sustainability. In 2025 and beyond, studios are being challenged not only to build immersive experiences—but to do so responsibly. Sustainability in game development is no longer a niche concern; it’s a strategic, ethical, and even competitive advantage. In this post, we’ll explore why sustainability matters in gaming and how studios of all sizes can adapt to become more environmentally conscious while maintaining creativity and innovation.